About Us

YOURIKA was born from the idea that anyone should be able to learn and discover anything, anywhere, and at any time.   To accomplish this vision, we combine decades of AI research with our proprietary technology and world class team to make the way we learn smarter, attainable, and more effective.

We are a team of values-driven leaders with experience building winning teams, A.I. technologies, and businesses. Rob Henderson (CEO), has successfully built and led several winning teams including a student platform that scaled to millions of users. Dr. Shady Shehata (CTO), has spent the last 20 years engineering A.I. powered learning platforms – most recently for Desire2Learn (D2L), one of world’s premier learning management companies, where he led both the business intelligence and data teams. Dr. Fakhri Karray (Chief Scientist), has served as the University of Waterloo’s academic advisor for the prestigious Amazon’s Alexa Fellowship (awarded to only four universities worldwide in its first cycle including University of Waterloo, Carnegie Mellon University and John Hopkins University). He is the Loblaws Research Chair in Artificial Intelligence at the University of Waterloo and the co-director of the Artificial Intelligence Institute.

Products & Services

Smart Transcriptions for Education

Efficiently and effectively generate live transcriptions made smarter so your instructors and students can easily search, find and review content – so they save time, stress less and achieve more.


Orbits – Smart and Connected Learning Communities

In the disconnected virtual learning world, Orbits connects you to relevant content, peer support, and tools, all made smarter and personalized for your learning needs.


Discover A.I. Learning API

Looking to make your learning product smarter?  Easily integrate our API’s to deliver more adaptive, supportive and personalized experiences for your users.



Our team of researchers, data scientists, and AI engineers are constantly pushing A.I.’s boundaries and pioneering new methodologies and approaches.  If you are looking for a partner to explore a new idea, product or concept that will transform the way we learn – we’re interested.


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Latest News

All the latest news and events from YOURIKA

YOURIKA Announces Accelerator Program for Personalized Learning

The Accelerator will make it easier and faster for companies to deliver personalized, adaptive and engaging learning experiences for the growing number of […]

YOURIKA Completes Raise from Top Investors

The impressive group of investors includes the Amazon Alexa Fund, Northbridge Capital, Two Small Fish Ventures, Globalive Capital, Calber Ventures, TechStars and several […]

YOURIKA Joins Prestigious Amazon Alexa Accelerator, Powered By TechStars

Waterloo Start-up One of Nine Companies Worldwide Selected to Participate in Prestigious Program JULY 24, 2019 (WATERLOO, ON) – Waterloo EdTech start-up YOURIKA […]

Contact us

Proudly located in the Toronto/Waterloo Corridor


HQ: 295 Hagey Blvd, West Entrance, Waterloo, Ontario
Toronto: 4211 Yonge Street, Suite 402
Seattle: 1100 NE Campus Parkway, Suite 200